Inside Information : Making Sense of Marketing Data

Format: Hardcover

Language: English

Format: PDF / Kindle / ePub

Size: 8.14 MB

Downloadable formats: PDF

Beginning in 2010 we decided to start tracking which firms were perceived as most innovative within the global market research industry. It is crucial that the research team identifies, understands, and defines the problem in its entire capacity, as it affects all the subsequent activities involved in the research process. Individual Usage: To be used by individual or team members for in-house reference and guidance.

Pages: 250

Publisher: Wiley; 1 edition (March 15, 2001)

ISBN: 0471495433

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